Half of online shoppers state that product selection is a primary factor in their decision on where to shop. Being able to purchase more things in one place is simply more convenient. So if your clients think you only offer prescription medications and nutrition therapies, how can you compete with retailers that offer a wider selection of products?
Offer clients an extensive product catalog and home delivery
At Vetsource, we know that most veterinary practices don’t want to get in the business of selling products outside of those they prescribe as medically necessary. But these other products matter — online retailers that offer these items use them to gain your clients as customers, then compete with you on the product sales you’ve come to rely on.
That’s why the expansion of our already extensive product catalog is so important. Now, we offer items such as treats, litter, collars, toys, and more, giving clients one less reason to shop elsewhere — keeping more medication, prescription nutrition therapy, and prescribed OTC product sales with the veterinary practice.
Vetsource home delivery customers can choose a selection of these products to sell, or offer the entire catalog to their clients. And with a 92% satisfaction rate (from a Vetsource pet owner survey in Feb. 2021), chances are that the clients purchasing these products through Home Delivery will continue coming back for more.
Vetsource home delivery customers have access to complimentary marketing tools to help spread the word about this expanded offering and can reach out to their account manager or [email protected] to learn more.
If you’re not a Vetsource customer and are interested in learning more about our expansive product catalog, marketing tools, and more, complete this quick form or email [email protected] and a member of our team will be in contact.